UX/UI Case Study

GlobeTrekker brings together all your bookings into a single, user-friendly app! It facilitates easy sharing with friends, offers sample itineraries for inspiration, and ensures seamless planning with offline functionality and access to past itineraries, empowering users for any adventure, online or off-grid.

Project Overview

The primary objective of this UX project was to design and prototype a comprehensive travel app, focusing on enhancing user experience and satisfaction throughout the travel planning process.

My Contributions

As the sole designer on the project, I handled all aspects of its creation, from defining the brand and personas to crafting flows, wireframes, and final UI designs, including the logo.

35

User Surveys

15

Survey Questions

5

Interviwes

User Research

92%

of individuals often struggle with the fragmentation of travel planning, juggling multiple booking platforms and confirmation emails

83%

of users expressed frustration over the lack of a centralised tool to organise their trip details efficiently

100%

of individuals often struggle with the fragmentation of travel planning, juggling multiple booking platforms and confirmation emails

70%

of respondents highlighted the desire for personalised recommendations and insights from fellow travellers to enhance their itinerary planning process

Low Fidelity Wireframes

User Research

Incorporating onboarding screens to introduce the app effectively.
Enhancing user experience by integrating images for visual clarity.
Providing additional details regarding sample itineraries, including view count and user specifics.
Offering optional fields for start and end dates when creating a new trip plan

High Fidelity Wireframes

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